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File Preparation Tips

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Start with our printing templates. Doing so will make your job easier and possibly save you some headaches. Our templates will provide you with predefined guidelines for bleed line, cut lines, and safety lines — those pesky little problem areas known to break the hearts of even the most gifted designers. Using our templates is a great way to eliminate a lot of time-killing prepress problems that can cause unexpected scheduling delays.

Of course, you are welcome to create your own artwork without using our templates, too. Choose the path that’s right for you. Whatever you decide, we’ll do everything we can to make your print-buying experience as gratifying as possible. To help you further, we have compiled an overview of every tech tip and trick we can think of to ensure your artwork file meets our requirements before you place your order. We’re on your side, so we strongly recommend you take a couple of minutes to review this checklist. Our goal is to help you create a perfect, trouble-free file.

Acceptable File Formats

  • Adobe Acrobat .PDF
  • Adobe Illustrator .AI
  • Adobe InDesign .INDD
  • Adobe Photoshop .PSD
  • Bitmap File Format .BMP
  • EPS .EPS
  • Joint Photographic Experts Group File Format .JPEG
  • Microsoft PowerPoint .PPT
  • Microsoft Publisher .PUB
  • Microsoft Word .DOC
  • QuarkXpress .QXD
  • Tagged Image .TIF

Color Accuracy

We require all submitted graphic design files to be saved in CMYK to ensure color accuracy. RGB files that are submitted will be converted to CMYK (it is our preference that you convert your RGB files to CMYK before submitting).

Font and Text Tips

If you are working in a vector-based software like InDesign, Quark, or Illustrator, all text must be converted to outlines before generating the final .pdf file. If you are working out of Photoshop, simply flatten the image. We strongly suggest that you do not use any fonts smaller than 7 pt. Here’s a cool visual depicting various text sizes.

Resolution

For an image to print properly, its resolution must be at least 300 dots per inch (DPI) at the final output size. Files with higher resolutions are accepted, but not necessary, as it will not improve the printed quality of your project.

File Size

All of your design files need to be built to the final cut-trim size, plus bleed allowance. That means your file should be 1/4″ larger than the actual finished size of the project you are designing. (Example: A 4×6 postcard should be built as a 4 1/4 x 6 1/4 graphic file.) When you use our templates, there is no need for you to add any crop or printers marks as this will increase the dimension of your graphic file.

Crop Marks

When you use our templates, there is no need for you to add any crop marks, as this will increase the dimension of your graphic file. If you choose not to use our templates, we ask that your files be saved without any crop marks, as they will be considered a part of the artwork and will be printed otherwise.

Safety Zone

We strongly suggest that your designs do not place any text or images in the safety zone — an imaginary space 1/8″ from the final trim size. Text or content in the safety zone is often cut off when your printed document is trimmed.

Line Width

Ok, here’s an easy one to overlook. We strongly suggest setting your line thickness to at least 0.25 points or 0.003 inches. A one or two-point line is very popular and looks especially good around photographs. Here’s a graphic showing various line widths and how they appear on the page.

Compression

When preparing to send files to us through the website, we suggest you compress your files first. Compressing files allows you to combine multiple files into one compressed archive file, which will often upload to us much faster, saving you time. Read more about file compression in our FAQs.

Typos and Grammar

We always suggest taking a second look to proofread the document you are about to print. We assume no responsibility for typographical errors or grammatical mistakes.

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